Personal Website

In this project, I started by setting the business vision and design direction, analyzing award-winning websites for inspiration. After discussions with business owners and creating a prototype, I used Figma to develop designs with images, colors, and text, tailored to the business. The project was then built in Webflow, adhering to specific style guides. The result was a successful website with 1,500 monthly visitors, an average visit duration of 2 minutes, a 30% bounce rate, a 15% conversion rate for bookings.

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Date

April 2021

Role

Design / Development

Challenge

To begin, I determine the vision of the business and the design direction. I analyze similar websites on "awwwards" and discuss with the business owners to establish the appropriate colors and style guide. Then, I create a prototype of the website's framework and add the text to the prototype to visualize the future website.

Solution

Using Figma, I develop and prototype future designs that incorporate images, colors, and text. I leverage components and style guides that I have created specifically for the business. Once the owners approve the design, I create the project in Webflow. There, I provide style guides for all the components and develop the website.

Result

The website receives 1,500 visitors per month, with an average time spent on the website of 2 minutes, a 30% bounce rate, a 15% goal conversion rate for booking an appointment.

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